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Case Study
FMCG
Creative
Development
Influencer Management
Performance Marketing
PR
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Kayanoya Serving a little joy through the seasonings of life

kayanoya
kayanoya

Great food begins with the right ingredients in the same way that great work is inspired by great partnerships. 

Industry
FMCG
Services
Creative
Development
Influencer Management
Performance Marketing
PR
Social Media
Strategy
Expertise

Kayanoya as a premium brand had household brand recognition in Japan, however little to no exposure in the US market as an exclusive e-commerce presence. Through a full partnership of Paid Media, Social, E-Mail and Web development campaigns, Kayanoya flourished with 9x increase in revenue growth through paid search campaigns within a few short years. Through complementing campaigns with stunning visuals, on brand messaging tailored to a foreign segment, Bastion grew Kayanoya’s brand following to over 10,000 followers on Facebook and a robust 50,000+ e-mail audience with over 135% increase in website visitors annually. Now positioned as a market leader within the product market, Kayanoya continues to thrive and bring the taste of authentic flavouring to audiences throughout the world.  

kayanoya overview
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